The New Patriotic Party (NPP) must urgently rethink its approach to winning over Ghana’s youth, as flagship policies like the Free Senior High School (Free SHS) initiative are no longer enough to guarantee electoral support, warns Ernest Kweku Adjei, Vice Chairman for the Manhyia North Constituency.
Speaking on Wontumi TV’s morning show, Mr. Adjei, who also lectures at Kumasi Technical University, cautioned that the party cannot become complacent despite the wide impact of its educational interventions.
“To regain the youth’s trust, the NPP must introspect, unify, and address their concerns. Many young people who benefited from the Free Senior High School (Free SHS) policy still voted for the NDC — this is a wake-up call,” he said.
Mr. Adjei highlighted that the priorities of Ghana’s youth are shifting from big-ticket policies to more immediate issues such as jobs, fairness, and economic security.
“Big policies alone may no longer be enough to win votes. Immediate needs, fairness, and job security now play a bigger role in shaping the political choices of the youth,” he added.
He further criticized the opposition National Democratic Congress (NDC), accusing them of politically motivated development efforts in Akwatia, which he claimed were designed to exploit voter frustrations rather than address sustainable challenges.
Calling on the NPP leadership to act decisively, Mr. Adjei urged the party to craft a more inclusive and youth-focused agenda ahead of the next election cycle.
“The NPP must take these lessons seriously and reconnect with the youth if it wants to remain relevant in the political space,” he emphasized.
